Introduction
Redesigning your website sounds exciting — but do it wrong, and your rankings vanish. This guide shows how to redesign a website for SEO, not against it.
Common Mistakes in Website Redesigns
🚫 Deleting high-performing pages
🚫 Changing URLs without redirects
🚫 Ignoring technical SEO
🚫 Slowing down your site with bloated themes
Step-by-Step: SEO-Safe Website Redesign
1. Audit Your Current SEO Assets
Use tools like Ahrefs or Google Search Console to:
- Identify top-performing pages
- Export current meta titles, descriptions, headers
- Preserve high-ranking content
2. Create a 301 Redirect Map
If you're changing URL structures, create a complete 301 redirect map to avoid broken links and lost traffic.
CodeNixa handles this automatically in all redesigns.
3. Rebuild with Performance in Mind
Use fast frameworks (like Next.js) and clean code to boost page speed.
- Compress images
- Lazy-load below-the-fold content
- Minify CSS/JS
4. Retain SEO Metadata & Structured Data
Carry over:
- Titles and meta descriptions
- Schema markup
- Open Graph + Twitter cards
5. Optimize UX & Core Web Vitals
Redesigns aren't just about looks. Google wants usability:
- Mobile-first design
- Clear CTAs
- Fast interactivity
6. Re-Submit to Google
Once live, resubmit your sitemap via Google Search Console and monitor performance over the next 30 days.
Why CodeNixa is the #1 Choice for SEO-Safe Redesigns
- 🧠 SEO experts work side-by-side with devs
- ⚡ Core Web Vitals optimization built-in
- 🔁 Full content & URL migration with redirects
- 🧪 QA and performance testing pre-launch
Final Thoughts
Don’t risk your rankings with a careless redesign. Let CodeNixa help you modernize — and rise in search.
🎯 Book your redesign strategy call now